The Most Popular Accessories Across Europe
From watches to rings, sunglasses to gloves, Trendhim reveals the most popular fashion accessories currently dominating the European fashion market.
Integral to bringing an outfit together, fashion accessories are the ideal way to add hints of your personality into what you wear. As patterns, colours and styles come in and out of fashion, accessories such as watches, rings, chains, gloves and more, remain staples to a complete wardrobe, withstanding trend shifts.
To offer insight into the current European fashion landscape, we analysed Google search data across the last year (January 2022-2023) across European countries to reveal the most-searched accessory within each.
Europe’s Most Searched Fashion Accessories
In the UK, watches are the most popular accessory at 3,183,000 searches. This is followed by rings and sunglasses. However, rings are the most searched accessory across all European countries in our dataset - generating 7.7 million searches in the last year.
Accessory - Total searches (Jan 22 - Jan 23)*
Rings - 7,719,330
Watches - 7,666,270
Sunglasses - 3,760,940
Bracelets - 2,501,480
Necklaces - 2,139,250
Ties - 1,460,520
Scarves - 1,305,210
Gloves - 1,056,310
Belts - 868,240
Cufflinks - 711,600
Bow ties - 286,100
Pocket squares - 211,750
Tie clips - 162,620
*across European countries in our dataset (excl. Russia, see caveats)
In France, bracelets came out on top with 728,000 searches - and in Spain, ties generated 333,500 searches in the last year making, them the top most-searched accessory. Whilst, in Monaco, sunglasses take the top spot.
Reflecting the colder climates, in Belarus, gloves are the second most-searched accessory - and in Sweden, scarves are the third most-searched accessory.
How To Style Popular Accessories
If you’re keen to keep up with the European fashion trends, then we’re here to help. Here are some timeless ways men can style some of the most popular accessories revealed in our research to give your everyday outfits more of an edge.
Watches
Believe it or not, there’s a right way to wear a watch when it comes to being fashionable. Whilst it may not be as crucial to your day-to-day outfits, more formal events that require you to be suited and booted can be totally altered by the way you choose to style this popular accessory.
Generally, you need to think about the metal colour, strap material and style of your watch depending on what you’re wearing. Wear your watch loose enough to have full use of your wrist and never, ever, wear your watch over a shirt sleeve. For more dos and don’ts of watch styling visit our guide on How To Wear A Men’s Watch With Style.
Ternion | Gold-Tone Dual-Time Watch With White Dial & Rust Leather Strap
CAD $199.00
Dante II | Black Stainless Steel Skeleton Watch With Black Dial & Gold-Tone Movement
CAD $359.00
Moment | Silver-Tone Minimalist Dress Watch With White Dial & Rust Leather Strap
CAD $119.00
Phantom | Black Stainless Steel Skeleton Watch With Black Dial
CAD $99.90
Casio Vintage AQ-230A-7DMQYES
CAD $99.90
Dante II | Gunmetal Grey Stainless Steel Skeleton Watch With Gunmetal Dial
CAD $379.00
Kevil | Dark Grey Slim Dress Watch With Dark Grey Dial & Brown Leather Strap
CAD $199.00
Dante II | Black Stainless Steel Skeleton Watch with Leather Straps
CAD $299.00
Phantom | Black Stainless Steel Skeleton Watch With Gold-Tone Dial
CAD $99.90
Casio Vintage AQ-230A-1DMQYES
CAD $99.90
Memento Mori | Black Stainless Steel Skull Watch
CAD $239.00
Major | Gold-Tone Minimalist Stainless Steel Watch With Gold-Tone Dial
CAD $149.00
Cicero | Gold-Tone With Green Dial Vintage Chronograph Brown Leather Watch
CAD $359.00
Dante II | Gold-Tone Stainless Steel Skeleton Watch With Gold-Tone Dial
CAD $359.00
Kevil | Dark Grey Slim Dress With Blue Dial & Brown Leather Strap
CAD $199.00
Ternion | Silver-tone and White Stainless Steel Dual-time Watch
CAD $239.00
Dante II | Gold-Tone & Black Stainless Steel Skeleton Watch With Gold-Tone Dial
CAD $359.00
Dante II | Black Stainless Steel Skeleton Watch With Black Dial & Silver-Tone Movement
CAD $359.00
Mamut | Silver-Tone Stainless Steel Automatic Skeleton Watch
CAD $359.00
Dante II | Silver-Tone Stainless Steel Skeleton Watch With Silver-Tone Dial
CAD $359.00
Rings
Rings have been an empowering accessory for men throughout history and today's no different. There are a few key tips for styling Europe's most popular fashion accessory to ensure it accentuates your style.
Go subtle or go statement, there’s no in-between when it comes to styling rings. We recommend no more than three rings per hand - that way you type a bit better! Other key ring styling rules have been broken down in our 4 Style Tips for Wearing Men’s Rings.
7 mm Matte Silver-Tone Stainless Steel Ring
CAD $44.90
Sentio | Silver-Tone Stainless Steel Curb Chain Ring
CAD $39.90
Gravel | Gold-Tone With Black Onyx Signet Ring
CAD $54.90
Orisun | Silver-Tone Stainless Steel Larimar Stone Signet Ring
CAD $54.90
8 mm Silver-Tone Stainless Steel With Cut Grooves Ring
CAD $39.90
Sentio | Silver-Tone Stainless Steel Flexible Mesh Ring
CAD $29.90
7 mm Matte Black Stainless Steel Ring
CAD $39.90
Orisun | Gold-Tone African Jade Signet Ring
CAD $59.90
Terra | 8 mm Black and Blue Bevelled Edge Tungsten Carbide Ring
CAD $59.90
Fortis | 7 mm Black & Rose Gold-Tone Damascus Steel With Titanium Inlay Grooved Ring
CAD $139.00
8 mm Polished Black Stainless Steel Angular Ring
CAD $44.90
Terra | 8 mm Black Bevelled Edge Tungsten Carbide Ring
CAD $59.90
Aesop | 8 mm Silver-Tone Titanium With Natural Red Oak Center Ring
CAD $69.90
Atlantis | Mother-of-Pearl Signet Ring
CAD $89.90
Ferrum | 8 mm Brushed & Polished Silver-Tone Stainless Steel Double Grooved Ring
CAD $54.90
Unity | 1/4" (6 mm) Silver-tone Stainless Steel Cross Ring
CAD $39.90
Gravel | Silver-Tone Stainless Steel Signet Ring
CAD $54.90
Enthumema | 1/3" (8 mm) Brushed Black Stainless Steel Fidget Ring
CAD $59.90
Hyperan | 1/3" (8 mm) Black Titanium Ring with Carbon Fibre Inlay
CAD $89.90
Gold-tone Surgical Steel Compass Signet Ring
CAD $59.90
Bracelets
The key to styling men’s bracelets is the illusion of effortlessness. Whilst you may care enough to be researching how best to wear bracelets, your style should appear natural and unbothered. Some key ways to do this include ensuring your bracelets fit well, opting for natural materials and matching your bracelet style to the occasion. Explore more in our guide How To Style Men’s Bracelets Without Overdoing It.
Icon | Black Leather, Onyx & Tiger's Eye Double Bracelet
CAD $69.90
Black Lava Rock, Onyx & Coconut Bracelet Set
CAD $39.90
6mm Silver-Tone Stainless Steel Curb Chain Bracelet
CAD $44.90
Brushed Black Stainless Steel ID Bracelet
CAD $39.90
Roy | All Black Leather & Stainless Steel Wrap Bracelet
CAD $59.90
Miro | Black Lava Rock, Coconut & Tiger's Eye Bracelet Set
CAD $39.90
Naxos | Black Braided Leather & Picasso Stone Bracelet
CAD $59.90
Black Beads, Tiger's Eye, Yarn & Leather Bracelet Set
CAD $29.90
White Turquoise & Stainless Steel Bracelet
CAD $29.90
Yellow, Red & Blue Braided Yarn Bracelet Set
CAD $29.90
Miro | Black Lava Rock & Blue Agate Bracelet Set
CAD $39.90
Black & Natural Wooden Bracelet Set
CAD $39.90
Red Tiger's Eye & Stainless Steel Bracelet
CAD $39.90
Icon | Black Leather & Lava Rock Double Bracelet
CAD $69.90
Naxos | Black Braided Leather & Blue Lapis Lazuli Bracelet
CAD $64.90
Turquoise Natural Stone Bracelet
CAD $29.90
Naxos | Black Braided Leather & Red Tiger's Eye Bracelet
CAD $59.90
Adjustable Black Nylon Lucky Knot Bracelet
CAD $19.90
Naxos | Black Braided Leather & Snowflake Obsidian Bracelet
CAD $59.90
Black & Brown Braided Nylon Bracelet Set
CAD $29.90
Sunglasses
A summer staple, sunglasses are an easy way to look cool - whatever you’re wearing. The key to styling sunglasses is to choose a pair that best compliments your face shape i.e. rounded sunglasses for square-shaped heads or rectangular sunglasses for round heads. For men, the top of your sunglasses should follow the line of your eyebrows. And, it might go without saying, but don’t wear sunglasses in the dark - you don’t look cool, you just look silly.
More sunglasses styling tips can be found in our Sunglasses Guide.
Black Ebony Wood Smoke Sunglasses
CAD $49.90
Black & Blue Wraparound Sports Sunglasses
CAD $39.90
Black & Black Rectangular Sunglasses
CAD $39.90
Black & Black Slim Sunglasses
CAD $39.90
Black Classic Biker Sunglasses
CAD $39.90
Silver-tone & Dark Violet Gradient Stainless Steel Polarised Square Aviator Sunglasses
CAD $99.90
Black Geometric Horn Rimmed Sunglasses
CAD $29.90
Retro Round Black & Baby Blue Polarised Sunglasses
CAD $89.90
Wade | Black & Dark Grey Polarised Square Sunglasses
CAD $64.90
Gold-Tone & Dark Green Aviator Sunglasses
CAD $29.90
Black & Red Zebra Wood Mirror Sunglasses
CAD $44.90
Vista | Black & Blue-Mirror Polarised Sunglasses
CAD $59.90
Brown Gradient Geometric Horn Rimmed Sunglasses
CAD $29.90
Black & Orange Wraparound Sports Sunglasses
CAD $39.90
Black Aviator Sunglasses
CAD $19.90
Black & Black Wrap Around Biker Sunglasses
CAD $39.90
Black & Grey Polarised Sunglasses
CAD $39.90
Wade | Round Black & Dark Grey Polarised Sunglasses
CAD $39.90
Dandy Black Polarized Round Sunglasses
CAD $29.90
Brown Aviator Sunglasses
CAD $29.90
Necklaces
Know what story you want to tell when it comes to the chain you choose to wear. Whether it’s an engraved dog tag, a simple chain or a pendant, each can convey a particular message about the type of style you prefer and the personality beneath the look.
Match the metal hue of your chain to the rest of your accessories for a complete metallic look that accentuates your chosen colour palette and provides a well-rounded look.
Check out our Ultimate Guide To Necklaces for more styling tips.
6 mm Black Stainless Steel Cuban Chain Necklace
CAD $59.90
6 mm Silver-Tone Stainless Steel Cuban Chain Necklace
CAD $59.90
Silver-Tone Stainless Steel Cross Cable Chain Necklace
CAD $44.90
4 mm Silver-Tone Stainless Steel Curb Chain Necklace
CAD $54.90
2 mm Silver-Tone Stainless Steel Curb Chain Necklace
CAD $54.90
4 mm Black Stainless Steel Curb Chain Necklace
CAD $54.90
Silver-Tone Stainless Steel Inlined Cross Cable Chain Necklace
CAD $54.90
1/16" (2 mm) Gold-Tone Curb Chain Necklace
CAD $54.90
Essentials | 4 mm Gold-Tone Cable Chain Necklace
CAD $59.90
Iconic | Black Stainless Steel Cross Curb Chain Necklace
CAD $54.90
Gunmetal Stainless Steel With Inlined Cross Cable Chain Necklace
CAD $54.90
Essentials | 6 mm Gunmetal Black Rope Chain Necklace
CAD $59.90
10 mm Black Stainless Steel Cuban Chain Necklace
CAD $59.90
Amager | 6 mm Silver-Tone Stainless Steel Figaro Chain Necklace
CAD $59.90
8 mm Silver-Tone Stainless Steel Cuban Chain Necklace
CAD $59.90
8 mm Black Stainless Steel Cuban Chain Necklace
CAD $59.90
Essentials | 4 mm Silver-tone Figaro Chain Necklace
CAD $59.90
Essentials | 2 mm Silver-Tone Cable Chain Necklace
CAD $59.90
Atlas | Silver-tone Steel North Star Pendant Necklace
CAD $89.90
Essentials | 1 mm Silver-Tone Snake Chain Necklace
CAD $44.90
Ties
Last, but not least. The tie may be an archaic fashion accessory but it has withstood the test of time and continues to rank popular across Europe. Ranging in styles, colours, lengths, and widths, the tie is yet another versatile fashion accessory that can make or break formal attire.
As we touch upon in our piece, How To Wear Neck Ties it’s the material of a tie that can really make it the centrepiece of a successful outfit. Silk neckties are ideal for luxury and high-end events, whereas woollen ties provide a more rustic look. The decision you make can, pardon the pun, really tie together your look and make the statement you intend.
Sky Blue Polyester Knitted Tie
CAD $39.90
Black Tie & Pocket Square
CAD $44.90
Basic Black Polyester Tie
CAD $39.90
Basic Light Brown Polyester Tie
CAD $39.90
Light Blue Cotton Tie
CAD $54.90
Light Brown Necktie & Pocket Square Set
CAD $44.90
8 cm Cognac Satin Tie
CAD $44.90
Wooden Tie Hanger
CAD $19.90
Blue & Gold Paisley Pattern Polyester Tie
CAD $44.90
Obsidian Stone Adjustable Braided Leather Bolo Tie
CAD $59.90
Cognac Polka Dot Silk Tie
CAD $59.90
Dianthus | 8 cm Blue Silk Flower Tie
CAD $64.90
6 cm Black Grosgrain Skinny Tie
CAD $39.90
Paisley Necktie and Pocket Square
CAD $54.90
Basic Black Polyester Tie
CAD $44.90
Basic Neon Orange Polyester Tie
CAD $39.90
Boho | Dark Blue & Orange Bird Pattern Silk Tie
CAD $59.90
Light Green & Pink Floral Print Cotton Tie
CAD $54.90
Basic Navy Blue Polyester Tie
CAD $39.90
Brown Polyester Knitted Tie
CAD $39.90